Learn how to gauge the value of an app on today’s market! How are apps valued? Both an app’s time-on-the-market and its overall userbase share a…
Working on over hundreds of apps User Lifetime Value (LTV) is the measure of a user’s worth over a period of time. It helps determine the quality of your users. Even if a user doesn’t prove his value to the company directly by spending money on in-app purchases, they could still be of high-value if … Continue reading “User Lifetime Value”
Despite their impressive pace, for the past two decades, the expansion rate of both the Google Play Store and the Apple App Store has yet to show any indications of slowing down. The app market’s evolution seems justified, given the increase in demand for smartphone technology worldwide. As of now, 79% of mobile phone users own a smartphone, and … Continue reading “The App Store: A Comprehensive Analysis”
One of the most frequent questions we get is regarding one of the most important decisions an app owner must make – how to make money with your app. In this first post of our “App Monetization” series we will discuss the first decision you will have to make: Should I make my app free … Continue reading “Free vs Paid Apps”
Restaurant apps are notorious for frozen payment transactions and horrific user accessibility. It’s a shame because a recent survey shows that 46% of users report that apps/websites with easier navigation would make them feel more comfortable with finishing a payment transaction. In 2015, total app revenue amounted to a total of 89.17 billion dollars. How can your business tap … Continue reading “3 Easy Ways To Improve Your Restaurant’s App”
Every groundbreaking app starts with a spark—an idea. But not every idea is destined for success in the competitive app marketplace. At MessApps, we believe in the power of validation; ensuring your app concept stands up to market demands and user needs before a single line of code is written. Here’s our guide to validating … Continue reading “How to Validate Your App Idea Before Development Begins”
Here at MessApps, amidst the roses and romance, we’ve been daydreaming about a lighter side of love. What if, in an alternate universe, dating apps were a little less swipe-y and a lot more quirky? Let’s dive into these ideas that could become the future of digital dating. 1. Pet Peeves Pair-Up: The Make-Believe Matchmaker … Continue reading “Valentine’s Day Wishlist: Imaginary Dating Apps We Wish Existed”
In the fast-paced world of app development, the synergy within a team can make or break a project. At MessApps, we’ve cultivated a unique approach to team dynamics that has been pivotal to our success. Our formula isn’t just about assembling a group of skilled individuals; it’s about creating a cohesive unit that thrives on … Continue reading “Team Dynamics in App Development: MessApps’s Formula for Success”
Today, when digital interaction has become as significant as face-to-face communication, community-driven apps are gaining unprecedented momentum. At MessApps, we understand the power of community and the vital role it plays in the success of an app. Creating a platform that not only connects users but also fosters a sense of belonging and engagement is … Continue reading “Building Community-Driven Apps: Fostering User Connection”
In the rapidly evolving world of technology, sustainability has become a cornerstone for innovation. At MessApps, we are prioritizing sustainable app development practices, aiming to harmonize our digital creations with environmental stewardship. This journey towards eco-friendly app development is not just about reducing our carbon footprint; it’s about setting a new standard in the tech … Continue reading “Creating Sustainable App Development: Eco-Friendly Practices in Tech”
Launching an app on the Apple App Store and Google Play Store is an exciting but challenging journey. At MessApps, we’ve honed the art of navigating these platforms to ensure your app launch is successful and also stands out in the crowded app marketplace. Understanding Platform Specifics Each platform has its unique set of guidelines … Continue reading “Mastering the Art of App Launch on Apple and Google Play Stores”
There are so many ways to monetize mobile apps, but perhaps the most simple and popular is in-app ads. If you are going to develop mobile app or you already have one you're definitely facing the problem of what monetization tool to use. Well, if your choice is in-app advertising, then this list is for … Continue reading “Top 15 Mobile App Ad Networks and Platforms”
Starting October 2021, Messapps accept cryptocurrency for payments! There are over 79 million cryptocurrency users worldwide, at the end of 2021, according to Statista. By January 2020, the number of places that accept cryptocurrency increased to 10 000 (according to Сoinmap.org). Europe and the United States have become leaders in cryptocurrency adoption as a means … Continue reading “Great announcement!”
Sign in to iTunes Connect with your Developer account and click My Apps on the main iTunes Connect dashboard; find and select the app to be updated NOTE: Only users with an Admin, Technical, or App Manager role can add a new app version. Also, all certifications must be up-to-date before Apple will apply any changes to … Continue reading “How to Submit Your App’s Latest Version for Review”
For your app to be successful, three things are necessary – an innovative idea, good execution, and proper marketing. It’s up to you and your team to cover the first two, but the third requirement can quickly become overwhelming if you try to do it in-house. At first glance, marketing your app may seem intuitive. … Continue reading “5 Reasons Why App Developers Should Partner with a Content Writing Agency”
Making your app stand out in a digital marketplace is a challenge, to say the least. Creativity, striking the perfect balance between functionality and aesthetics are more important than ever. At MessApps, we’ve honed this craft we like to call ‘functional minimalism’. This design philosophy isn’t just about creating apps that look good — it’s … Continue reading “Balancing Functionality and Aesthetics In App Development”
It’s a tricky question! Well-designed apps are the ones that customers enjoy using, and that is a shared responsibility of UX & UI 🙂 UX (user experience) and UI (user interface) are like siblings of the app design process – they’re interconnected but each has its own unique areas of expertise. While UX focuses on … Continue reading “UX or UI: what’s more important in app development”
So it happened. UX/UI designers shot themselves in the foot. Doing an amazing job in improving user experience and user journeys, they left no room for imperfection. Today’s users expect smooth and pleasant interactions with digital platforms and products. Unnecessary steps in the user journey, bugs or broken links, and lack of attention to usability … Continue reading “UX/UI and ROI love triangle”
New technologies can be amazing. They can help people solve their problems, or simplify their lives. Despite all this, they can look difficult and incomprehensible. The goal here is not just to make a beautiful presentation of the project. It is more about using DESIGN to show investors and potential users the true value of … Continue reading “Attracting Investors Through Design”
As we step into 2024, the least we can expect is that the landscape of mobile app development will continue to evolve with rocket speed. At MessApps, we’re always keeping an eye on the horizon, anticipating the next wave of trends that will shape the way we create, interact with, and think about mobile applications. … Continue reading “Navigating the Future: 2024 App Development Trends”
Making your app stand out in a digital marketplace is a challenge, to say the least. Creativity, striking the perfect balance between functionality and aesthetics are more important than ever. At MessApps, we’ve honed this craft we like to call ‘functional minimalism’. This design philosophy isn’t just about creating apps that look good — it’s … Continue reading “Balancing Functionality and Aesthetics In App Development”
If there’s an industry that is changing and evolving non-stop with accelerating speed it’s mobile app development. New technologies and trends are emerging nearly daily and we make it a priority to stay on top of new trends and latest developments so that we can provide our clients with the best service possible. What … Continue reading “Mobile App Development Trends: What to Expect in 2023 and Beyond”
Artificial intelligence (AI) is rapidly transforming all aspects of our lives, and custom app development is not an exception. In fact, AI is poised to revolutionize the way apps are built, delivered, and used. At MessApps, we truly believe in that. We’re excited about the potential of AI to elevate industry standards and help … Continue reading “AI in Custom App Development: A New Frontier”
In the constantly changing world of mobile applications, one of the most noticeable trends is the growth of voice-activated technology. As more users start using voice commands for their everyday digital tasks, the area of voice-activated apps is growing quickly, bringing a new level of convenience and accessibility. Though for developers and entrepreneurs this expanding … Continue reading “The Rise of Voice-Activated Apps: Challenges and Opportunities”
Creating an MVP (Minimum Viable Product) is vital for young startups, especially in the tech world. It is cost-effective, time-saving, and provides valuable insights into the market’s response to the product. Let’s dive into each of the MVP-building benefits: Cost-Effective Development: For startups, budget constraints are a common challenge. Developing a full-featured app … Continue reading “Is building MVP app a must for startups?”
Artificial intelligence (AI) is rapidly transforming all aspects of our lives, and custom app development is not an exception. In fact, AI is poised to revolutionize the way apps are built, delivered, and used. At MessApps, we truly believe in that. We’re excited about the potential of AI to elevate industry standards and help … Continue reading “AI in Custom App Development: A New Frontier”
Today, having a well-designed and perfectly developed app is crucial for business success. The world is going mobile and you have to keep up to grow and prosper. A well-structured app can boost your engagement, create a closer connection with your customers, and increase customer loyalty which will lead to recurring sales. Building an app … Continue reading “The Ultimate App Development Guide”
Here at one of the top NYC app development companies, we’re always keen to help savvy and innovative businesses find new solutions through our effective, efficient, and creative custom apps. That’s why, when we were contacted by Ground Central Coffee – a modern and increasingly popular chain of coffee shops – we knew we had … Continue reading “How We Helped Ground Central Coffee Double Their Revenue”
Technology is penetrating every part of our everyday life, including healthcare, and many medicine-connected apps are being used by both patients and doctors. Whilst we, as users, might think of traditional pre-installed apps like “Health” or “Activity”, there is a category of apps that do not only count your steps but also make a real … Continue reading “Mobile Apps That Can Save Your Life”
You must have heard of Uber Uber is an app that allows you to order a cab to ride from one place to another in minutes. Uber’s business model is a bit different than a taxi service’s though. The main idea of Uber, as a business, is about the facilitation of peer-to-peer transactions between service … Continue reading “Business Uberization — A Full How-To Guide”
Messapps team has won numerous prizes and awards for app & web design in the last couple of years. We decided to boast a bit about our successes – we believe it is allowed, when your work gets published on TechCrunch, Mashable and other major media. Let us start with Reefill – an app that … Continue reading “Recent Media Mentions For Apps Built By Messapps”